Exit
The method by which an investor and/or entrepreneur intends to sell their shares in the company or “exit” their investment in a company. Common ways to exit are an IPO or buyout from another company. Entrepreneurs and VCs often develop an “exit strategy” while the company is still growing
Elevator Pitch
An elevator pitch is a brief presentation, typically 30 – 60 seconds in duration, presenting the entrepreneur’s concept/solution, business model, “go to market” strategy, and value proposition to potential angel or venture capital investors. A good elevator pitch interests investors and leads them to learn more about the opportunity
Equity Investment
An investor puts money into a company in exchange for a stake in the company, a percentage of ownership.